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IT Careers | News, how-tos, features, reviews, and videos

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How marketing tech lets you get personal with your customers

The speed and scale of business today means few companies can have a personal relationship with their customers like the shopkeepers of yesteryear, but data and marketing automation can help fill the gap.

15 okt. 2015
Big Data CMO Marketing
feature

Is the office desk phone obsolete?

The increasing prevalence of texting, video calls, collaboration apps like Slack and Yammer, and millennials' preference for mobile devices all seem to point to the death of the office phone as we know it. But research shows the office phone isn

15 okt. 2015
IT Governance Personal Software Relationship Building
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Top 4 marketing automation tools and why you’ll love (and hate) them

A handful of professional digital marketers weigh in on their favorite marketing automation tools, and spotlight pros and cons of each. Some of the picks were the usual suspects u2014 HubSpot and Hootsuite u2014 while others were surprises.

15 okt. 2015
CMO Enterprise Applications Marketing
opinion

Latest group of new CIO appointments includes many women

In the latest installment of CIO Movers and Shakers, women continue to climb the ranks of IT.

14 okt. 2015
CIO
news analysis

CIOs eye Dell-EMC merger with cautious optimism

CIOs have mixed views of the blockbuster merger between Dell and EMC, two incumbent vendors struggling to boost market share in a world that is increasingly moving toward cloud services and mobile devices.

14 okt. 2015
CIO Mergers and Acquisitions Technology Industry
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7 ways to ease stress at work

Workplace stress may be a fact of life in the IT industry, but it doesnu2019t have to get the best of you. Here are seven ways to keep it in check.

14 okt. 2015
Careers IT Skills Personal Software
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Luxury retailer taps Walmart CIO amid customer analytics push

Looking to upgrade its technology platforms, including SAP enterprise software and HANA customer analytics, British fashion retailer Burberry recruited Walmart Asia CIO Fumbi Chima.

13 okt. 2015
CIO Markets Retail Industry
opinion

What’s the CIO’s next logical transformation?

In todayu2019s digital business, the CIO role enjoys the broadest and deepest impact in its history. Still, the question remains: 'What can successful CIOs step up to?' In the debut of his 'Transformation Nation' column, Richard P

13 okt. 2015
CIO Careers IT Strategy
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How the CIOs of 4 Fortune 500 companies got their jobs

CIOs of Microsoft, Verizon, AT&T and United Technologies share how they reached the CIO office. Your mission: Study their experience and learn how to follow in their footsteps.

13 okt. 2015
CIO Microsoft Verizon
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5 practical project management certifications

As in most fields, pursuing a project management certification can be as murky as a bowl of alphabet soup. Hereu2019s how to determine which PM certification offers you the knowledge needed for real-world application and promising job prospects.

13 okt. 2015 8 mins
Certifications IT Skills Project Management Tools